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Canonicalization – Important SEO Rule

Canonicalization (pronounced KAH-nahn-nihk-uhl-ih-ZAY-shun or just c14n) in simple words is telling googlebot that "http://www.yourdomain.com" = "yourdomain.com" and not two different sites. If you do not Canon … ze (lol!) Your domain, search spiders will consider it as two different sites and get confused has to be awarded the page rank etc.

We need to process a 301 redirect between http://www.domain.com and domain.com.

Wikipedia definition
It is a process for converting data that has more than one possible representation into a standard canonical representation. This can be done to compare different representations for equivalence, to count the number of distinct data structures, to improve the efficiency of various algorithms by eliminating repeated calculations, or to make it possible to impede a meaningfulful sorting order.
Wikipedia example
As an example, Wikipedia uses canonicalization in its processing of links between articles (see Wikipedia: Canonicalization). The first letter in the article name is capitalized, leading and trailing spaces are removed, and embedded whitespace is replaced by underscores. For example:

[[Egg_salad]]
[[egg salad]]
[[egg_salad]]
all refer to same article.

Here is how you can canonicalize your domain.
Download a plug-in from http://scott.yang.id.au/code/permalink-redirect/
and install it just like other plug ins. You'll find more options under the options tab.

Or simply place the following code in the .htaccess file (Manage> files> .htaccess).

RewriteEngine On
RewriteCond% {HTTP_HOST} ^ smartadvise.info $ [NC]
RewriteRule ^ (. *) $ Http://www.smartadvise.info/ $ 1 [R = 301, L]

(replace smartadvise.info with your own domain and extension)

(Warn: Make sure you click on 'viewsite' open in a new tab before attempting to change your .htaccess file). I recommend the 1st method unless you are a whizz in htaccess files and you know what you are doing.

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